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What is Advertising?
Advertising is a campaign promoting a product or idea which can persuade or interest a target audience to purchase or use products and services. The campaign may use many different forms of media to promote a message for a set amount of time. Magazine Adverts Video Adverts Social media Billboard adverts Banner adverts Public transport posters Flyers Black Cab Adverts Pop-up adverts Stickers Email shots What are the earliest advertisement? 1941- bollover Evian campaign This campaign includes baby dollar skating around a park The slogan is "live young" this is referring to older people around 25-35 and giving them memories from when they were children. Also the fact they use babies to attract tis target market as around this age they may want babies so it will attract them in more as they will think its cute. However even though i feel they aim to attract 25-35 year olds they also attract children by making this funny advert with babies rollar skating. This is...
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